Website Redesign
Redesigned the website with updated visuals and refined language, corrected outdated content, and thoroughly revised product information. Enhanced overall usability and streamlined navigation to create a more intuitive and engaging user experience.
CATALOG REDESIGN
Redesigned the product catalog with updated visuals, refined copy, and accurate product information. Improved catalog structure to enhance readability, clarity, and overall buyer experience which has resulted in a more cohesive and visually compelling presentation.
photoshoot Direction, Product styling, & packaging design
Directed a targeted product photoshoot for a specific buyer, styling existing products to align with their aesthetic and brand needs. Led prop styling and visual composition, followed by detailed image editing to ensure consistency and polish. Designed new packaging to complement the refreshed visual direction, creating a cohesive and buyer-focused presentation.
